Sales Force Automation Case Studies

Developing an Effective Sales Process for the Enterprise
This white paper gives high level analysis on how to go about changing the way sales are made at a given company. The chapters on how to know if your sales process is broken, and how to fix it if so, are especially valuable. Read More >>

The Advantages of Workflow-based Sales Force Automation
This article from Beagle Research, which you’ll need to scroll down a little bit to view, makes it clear why if the SFA best practices aren't embedded in a program sales people often won't follow the guidelines set my management. The article also highlights some key features to look for when evaluating an SFA software package. Read More >>


Online Sales Resources

The resource centers listed below all have news, reviews, and white papers on SFA and CRM systems. Although the sites below deal with the umbrella issue of business technology, they all have sections dedicated to Sales Force Automation.

CRM Today
From the site: CRM Today focuses on every business function - Marketing, Sales, Human Resources, Technology etc. - and business sector - Finance, Retail, Health, Insurance, IT, Telecoms, Internet, Call Centers etc - in order to provide its members with information and knowledge that is indispensable in today's competitive business environment. Read More >>

IT Toolbox
From the site: ITtoolbox is a collaborative network of IT best practices and knowledge, powered by the world's largest community of IT and business professionals. As a community-driven network, ITtoolbox is uniquely positioned to provide the most accurate picture of the IT market in a professional, unbiased format. Read More >>

Destination CRM
From the site: Site features are designed to serve leaders engaged in the development of customer-centric business initiatives and ventures. destinationCRM.com's Internet gateway is ideal for companies that have identified customer relationship management as a key strategy for creating enhanced customer value across many industries including technology, communications, finance, retail, advertising, and healthcare. Read More >>

CRM Daily
From the site: CRMDaily.com is the #1 source of CRM news for industry professionals and companies serving their customers over the Internet. This must-read publication provides extensive daily news as well as practical advice for CRM buyers and managers about all facets of CRM -- from back office integration and data management to contact centers, customer loyalty and more. Read More >>